THE BEGINNING OF INPUT AND HISENSE COOPERATION

Input is pleased to announce the start of a partnership with Hisense, INPUT's strategic partner for premium screens used in digital signage services for retail spaces. 

Hisense is a multinational technology giant engaged in producing and selling electronic devices and household appliances. Founded in 1969, the company is a leader in the electronics and white goods industry, offering a wide range of products, from televisions and air conditioners to white goods and kitchen appliances, smart devices, and telecommunications equipment. In addition to manufacturing, Hisense is also involved in research and development through its research centers and factories worldwide. Known for its innovation and product quality, Hisense has become a recognizable brand in the global market. 

The core of the strategic cooperation between Input and Hisense consists of digital signage systems, which are part of the INPUT assortment and solutions. These systems enhance their retail spaces and, consequently, their business operations. 

What is digital signage? It is a system of screens and content management solutions (CMS) installed in retail spaces to broadcast messages, advertisements, promotional offers, and category labeling. This innovative, sustainable, and responsible solution eliminates the need for printing promotional and informational materials, thus saving paper and resources. Instead, Hisense digital signage screens offer dynamic and flexible advertising space for an unlimited number of messages managed with a click via an integrated content management platform. 

The collaboration between Input and Hisense is an excellent combination of Input's knowledge and clear vision of the directions in which today's FMCG retail is moving, supported by Hisense's top-notch technology. 

The first joint venture, currently in progress, will see the installation of approximately 50 Hisense screens at 40 locations in Belgrade, Kragujevac, and Niš. This initiative will significantly enhance the digital signage systems in these retail spaces, improving their business operations and customer experience.