It is exciting to watch technological advancements in real-time that are part of the digital transformation process. It is even more exciting to manage them. That is precisely what Input is doing, in collaboration with partner Hanshow, managing the process by bringing to the market a revolutionary system of electronic prices, ESL (Electronic Shelf Labels). 

What are ESL systems, and what do they bring to their users? 

Electronic Shelf Labels (ESL) are systems of digital displays for marking product prices integrated with the store's servers and communication infrastructure. This combination integrates into the facility's existing software infrastructure and ensures complete pricing control and customer communication during shopping. Suppose store shelves are the primary and fundamental place of customer interaction with the store, where the customer's perception and experience are created. In that case, ESL systems enrich this experience and take it to a new level. 

Faster, more precise, and efficient price management in Serbia stores has become a reality in retail chain stores Maxi, Lidl, and Univerexport. Input is expanding this horizon with the ESL series from the renowned manufacturer Hanshow. 

ESL systems bring a complete turnaround and benefits for both worlds they interfere with: the world of retailers and the world of customers. 

Some of the essential benefits for retailers:  

☑️ faster price updates and absolute precision  

☑️ complete optimization of store processes 

☑️ savings in costs, time, paper, and human resources  

☑️ enhancement of image, brand value, and store modernization 

Gains for customers are sophisticated and in line with the expectations of modern consumers:  

☑️ more complete and modern user experience  

☑️ availability of product information, promotions, etc.  

☑️ visual attractiveness and a pleasant shopping environment 

Why choose ESL for your store? 

This system will increase your operational efficiency, reduce the possibility of errors in price marking, and lower labor costs by enabling remote updates from centralized servers. You will get simplified price updates and a spectrum of advantages that will transform your business. 

The INPUT offer of Electronic Shelf Labels includes a range of variations and solutions with different performances and technical specifications. The most popular include Stellar Pro, Nebular, Polaris, and Lumina. INPUT experts will introduce you to the world of ESL possibilities, help you choose the solution for yourself and your retail, and allow you to experience these innovative systems' advantages.